BUY SMARTER = SELL MORE

Merchandising consultancy for Fashion Brands: boost sales and maximise profits

Anna Youngson, retail consultant for independent fashion brands

Merchandising is about finding the opportunities hidden in the day-to-day data of your retail business.
It’s about spotting the patterns in your sales and stock numbers, so you can make smarter, data-driven decisions that not only increase sales but also maximise profit. With the right approach, you’ll be able to run your retail business with more profit, more confidence, and more ease.

Merchandising support essentially pays for itself

Data-driven merchandising strategies are proven to increase profitability by up to 15%. By understanding your sales patterns and optimising stock levels, you can make smarter decisions that not only increase sales but also maximise profit.

why merchandising matters

“I don’t know what’s working and what isn’t.”

“Cash is tight and I’m scared to over buy.”

“Sales are down but I’m not sure why.”

“I know I need to look at the data, I just don’t know where to start.”

These are the most common challenges I hear from clients.

In today’s retail landscape, with costs rising and factors outside your control, the one thing you can control is your stock. Knowing your numbers - sales patterns, stock levels, and profit margins gives you the super power to make smarter, more confident decisions.

proven results

Clients SS25 launch results are in!

Sales are up +70% against last year with -15% less stock investment

  • The Blueprint

    Unlock Profit Potential


    Save up to 10% on stock investment without losing sales. This comprehensive sales and stock audit helps you identify what’s working and what’s not, so you can free up cash and focus on what truly drives growth.

  • Merchandising Mastery

    Turn Your Dreams into Reality


    Become the go-to brand for your ideal customers. This package includes a full sales and stock audit combined with a bespoke retail strategy to help you expand and achieve your business goals with confidence.

  • Merchandising Guardian

    Make Smarter, Faster Decisions Without the Run Around


    Scale your business with confidence by streamlining your stock, pricing, and production planning. This toolkit empowers you to manage cash flow and stock more efficiently, allowing you to focus on growth.

  • The Brand Carekeeper

    Ongoing, Bespoke Support


    Give yourself the breathing room to focus on your business, while I handle the day-to-day merchandising tasks. With ongoing, tailored support, we’ll ensure your business stays responsive and profitable.

Why My Packages Are Based Around the Product Buying Cycle

Merchandising is an ongoing journey, not a one-time fix. That’s why I’ve designed my packages around the product buying cycle, ensuring we address every step of your business’s growth. From optimising your stock to forecasting sales and planning for the next season, each phase of your merchandising strategy is covered, so you can move forward with confidence.

By focusing on the buying cycle, we’ll make sure that every decision is informed by the data that matters most—helping you maximize profitability and minimize guesswork. Together, we’ll create a sustainable approach that keeps your business evolving, even when external challenges arise.

Curious to learn more about the product buying cycle and how it can help your business thrive? Check out my blog on the Product Buying Cycle.

Anna Youngson: Optimising stock for fashion business profitability

I’m here to help you understand the numbers that will grow your business

Majury Merchandising is a full-service independent retail consultancy, specialising in merchandising. I make merchandising expertise accessible to small retail businesses, so that you can understand your numbers and plan for profitability and sustainable growth.

With a true passion for product and for the power of knowing your numbers, I founded Majury Merchandising to get back to spending more hands-on time doing the work I truly love - for the benefit of the incredible small businesses that offer so much creativity and choice to consumers.

what my clients say

  • "Working with Anna essentially pays for itself"

    “Working with Anna essentially pays for itself. She looks at your buying patterns and finds ways to deliver more sales and profitability rather than just trying to figure things out on your own . Anna is a specialist who is also pragmatic, hard-working and adaptable. She understands strategy and what works commercially, but also can get down into the detail... I can't recommend her highly enough.” Alison McAleavy, Zig+Star.

  • "I instantly knew I was in safe hands"

    “As a small business owner I often find myself having to be jack of all trades. I asked Anna to help me with pricing my new collection and, by the questions she asked me, I instantly knew I was in safe hands. She helped me completely restructure my costings in a way that made much more sense to my business model and my customer. Anna was patient and professional from start to finish and I wouldn't hesitate to recommend her services.” Amy Lazell, Vintage Child.

  • "I’m very grateful for Anna’s professionalism and her personal integrity"

    “Anna is like a fairy that has sprinkled her magic to make my rebrand happen. It’s the first time in my whole career I’ve taken my eye off doing everything, and it’s been a great lesson for me. With the right people, I don’t need to be involved with everything. I’m very grateful for Anna’s professionalism and also her personal integrity.” Anonymous (agency client)

  • "Anna always sought ways to streamline processes and make tasks more efficient."

    “Anna has such a commercial view and can see the story that data tells when analysing numbers. Anna always sought ways to streamline processes and make tasks more efficient. She would consistently bring new ideas to help the business achieve its goals. Added to this she also made great relationships with the team and was a pleasure to work with.” Natalie Wood, Ralph Lauren (PFS-EU)

Get in touch

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